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The Independent Student Newspaper at Boston University

The Daily Free Press

The Independent Student Newspaper at Boston University.

The Daily Free Press

The Daily Free Press

Susan Fournier, a marketing professor in the Questrom School of Business, discusses recent issue of controversial advertisement placement. PHOTO BY SYDNEY MAES/ DAILY FREE PRESS STAFF

Controversial ad placements bring politics into the digital age

Gaelen Morse April 6, 2017

The digital age has created an environment that connects customers to products with incredible ease, but with it can come the complications of an automated advertising world. Recently, for businesses...

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