The Boston University community lost a valued member this weekend with the death of Terry Clarke, a BU alumnus and a professor of public relations and advertising in the College of Communication. He was...
The digital age has created an environment that connects customers to products with incredible ease, but with it can come the complications of an automated advertising world. Recently, for businesses...
Valentine’s Day is a spending holiday. The National Retail Federation’s 2014 Valentine’s Day spending survey said 54 percent of Americans will celebrate with their loved ones this year, which is...